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view it online. | September 2016 |  |  |  | | PLUS scroll down for more news about Analytics, Cloud, Commerce, Mobile, Security, Watson, IBM Systems, DevOps and more. | Analytics | | IBM Data First Launch Event September 27: Attend it LIVE – in person or online. Discover new ways to put data to work! Join us live in New York City to get hands-on with new IBM Data Science Experience and machine learning services. Or watch the event online via Live Stream. Don’t miss it. | | Cloud | | Get 2.7x the performance, for the same price, with IBM SoftLayer®. Now you can you can outperform competitors when it comes to scaling your business rapidly or creating new infrastructure environments on a cloud without borders – without paying more. Learn more and calculate your cloud costs. | | Commerce | | Be prepared for the rush: 20 mobile tips for holiday shopping success. Last holiday season, more website traffic was generated via mobile than desktop – but studies suggest that marketers are still missing opportunities to improve the mobile shopping experience. Download the tips. | | Mobile | | How we design and deploy enterprise iOS apps in weeks, not months. Manesh Samuel John, a designer in the IBM MobileFirst® for iOS Garage in Bangalore, describes the process of building apps for customers – from three-day workshops with the intended users, to a finished product (and every step in between). Read the blog. | | Security | | 253% ROI: The Total Economic Impact of IBM Security AppScan Source. IBM AppScan® Source enables static application security testing within the application development environment. Forrester’s study estimated a 253 percent return on investment (ROI) for AppScan Source, and a payback period of just six months. Get the details, and the report. | | Watson | | Watson IoT powers a wave of innovation in consumer electronics. Whirlpool, Panasonic, Nokia and ‘hearables’ pioneer Bragi joined IBM’s Harriet Green on stage at IFA Berlin to show how cognitive technology is making appliances, machines, devices, homes and cars better, safer, more intuitive and interactive. Learn more and watch the keynote. | | IBM Systems | | IBM’s new OpenPOWER LC Servers: Disrupt your industry, not your data center. With IBM’s OpenPOWER servers you don’t have to rip and replace your existing infrastructure to transform your business. Just put your most data intensive workloads on servers that were born to run them. Learn more. | | DevOps | | IBM Named Leader in Gartner Magic Quadrant for Application Release Automation, 2016. Enterprises need an application release management solution with a balance of capabilities for deployment automation, environment modeling, and release coordination in heterogeneous environments. Learn how IBM UrbanCode® Deploy stacks up. Read the report. | | More news | | New IDC report shows IBM #1 in Enterprise Social Networks – again. In the new IDC report on the worldwide enterprise social networks marketplace, IBM again ranked first in market share for Core Enterprise Social Networks—for the seventh year in a row. Read the report (PDF). | | Back to top | | A new world awaits at World of Watson 2016
|  | Extract knowledge from data. Enhance personal expertise. Outthink the needs of the market at amazing speeds. Become a cognitive business! Plan your agenda with the Session Preview Tool. And join us October 24-27 in Las Vegas. 
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