Oracle's "Desktop to Data Center" Virtualization Strategy

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INFORMATION INDEPTH NEWSLETTERS Executive Strategy Weekly Edition July 28, 2010

SPECIAL REPORT "Desktop to Data Center" This month, Oracle announced the latest Sun Ray Software 5 update. "The latest updates to Oracle's Sun Ray Software 5 demonstrate Oracle's continued commitment to deliver comprehensive, integrated and cost-effective virtualization solutions from the desktop to the datacenter," said Wim Coekaerts, senior vice president, Linux and Virtualization Engineering at Oracle. Read more about this release, including a closer look at its new features, and how Oracle's "desktop to data center" virtualization strategy benefits users. More... TECH DIVE SRS 5: Big Updates Disguised in a Patch Those who watch things like SunSolve for new patch releases noticed starting last Saturday that a slew of new patches began showing up. If you read the "fixes" in the patch read me files, that's exactly what it looked like...a patch. But there's so much more. More... NEWS Are You Ready for Oracle OpenWorld? At Oracle OpenWorld, being held in San Francisco from September 19-23, you'll hear from executives about Oracle's strategy and roadmap, as well as from the experts who are engineering Oracle's products. You'll also get hands-on experience with hardware and software that is engineered to work together and built to optimize your business from end to end. More... Out Now: The August Issue of Profit Magazine Verizon's billion-dollar story, Oracle's Sun Ray 3, plus 12 questions every CFO should ask the CIO. More... CFOs: Preparing for the Recovery According to new research from the Harvard Business School, companies emerging strongest from a recession have achieved the elusive balance of improving operational efficiencies while investing strategically in new growth markets. Symantec Chief Financial Officer James Beer shares his strategies for how businesses can grow their top line through aggressive expansion and improve bottom-line performance. More... TWEET OF THE WEEK From @oracleopenworld Early Bird registration for #Oracle OpenWorld, #JavaOne and Oracle Develop ends July 30. To register, go to: bit.ly/akdk0z #OOW10 PODCAST Improving Sustainability Reporting at DONG Energy Nigel Youell discusses with Niels Peulicke-Andersen, Senior Advisor for Dong Energy how they are using Oracle's Enterprise Performance Management System to consolidate and report financial and sustainability information for both internal management reporting and external stakeholder reporting. Listen now... OPINION Enabling Next-Generation Services in Communications "In a highly competitive, very dynamic market, speed and agility are critical traits for an organization to possess..." says Trevor Naidoo, senior director in Industry Strategy and Insight at Oracle. Integration technologies such as SOA, "Identity Management and MDM can help bring much needed speed and agility to the communications industry." More... THOUGHT LEADERSHIP Five Ideas: Taking Care of Your Customers "Why don't more companies focus on customer service? I think it's because the pay off is usually two to three years down the line. It's because of the investments that we made two or three years prior to the economy going downhill that we were able to grow despite the economy. If our only goal was to maximize 2010 profits, then the correct thing to do would be to stop answering our phones and shut down our call center."—Zappos CEO Tony Hsieh Read more big ideas about customers on Profit Online.

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