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August 2016   Top Stories For a very limited time: Try a POWER8 server on SoftLayer for free 15 Ideas for Anchoring Your Marketing Approach Around Customer Behavior & Preferences: Get the ebook Maximize your return on mobile: Read the new study from the IBM Institute for Business Value Get help from world-renowned security testing experts: IBM launches X-Force Red Accelerate your research, analysis and evaluation of companies with Watson Company Analyzer Ubuntu is now on LinuxONE – and you can try it via the cloud at no charge How DevOps is driving Lloyds Banking Group’s digital transformation PLUS scroll down for more news about Analytics, Cloud, Commerce, Mobile, Security, Watson, IBM Systems, DevOps and more. Analytics Experience new ways to put your data to work. Join data and analytics leaders, and practitioners from the open source community, startups, and enterprises, at the IBM DataFirst Launch Event. Learn new ways to put data to work, on your path to becoming a Cognitive business. Attend in person in New York City, or watch the live stream. Learn more. Plus: An agile culture and a big windshield: Listen to the new CIO Insights podcast series NEW: Set up graph databases in the cloud, quickly and easily How Constant Contact delivers business insights with IBM BigInsights®: On-demand webcast Cloud For a very limited time: Try a POWER8 server on SoftLayer for free. Save up to US$2,238.00 on the first billing cycle of your order for a POWER8® server on SoftLayer® ($2,238.00 buys one month of the most powerful POWER8 configuration available). This offer, for new and existing SoftLayer customers, ends September 30, 2016. Get the details. Plus: Letting customers – and industry analysts – decide who really leads in cloud NEW from IBM Redbooks®: Creating applications in IBM Bluemix® using the microservices approach See the value: Calculate your potential ROI from an IBM Cloud Managed Services solution Commerce 15 Ideas for Anchoring Your Marketing Approach Around Customer Behavior & Preferences. Today, customers control the buying journey – and have higher expectations than ever. Learn specific ways to adopt a more customer-centric approach,  and meet or exceed those expectations. Download the ebook. Plus: Six vexing questions on the minds of Chief Procurement Officers (CPOs) – view the SlideShare IBM remains a leader in The Forrester Wave: Contract Life-Cycle Management, Q3 2016 See how your business measures up: Get the 2016 Email Marketing Metrics Benchmark Study Mobile Maximize your return on mobile: Read the new IBM Institute for Business Value study. 62% of global executives report their most successful mobile initiatives achieve paybacks in 12 months or less. Learn four key behaviors your company can embrace to capture greater value from your mobile investments. Learn more and download the study. Plus: On-demand webcast: Unlock the server-side potential of Swift with IBM Cloud Mobile infrastructures: 7 things to keep in mind as you develop your strategy How do you measure ROI for mobile projects? Watch on YouTube. Security Get help from world-renowned security testing experts: IBM launches X-Force® Red. This team of security professionals and ethical hackers help businesses discover network, hardware and application vulnerabilities – before cybercriminals do. Learn more. Plus: Learn five cloud application security lessons from Pokemon Go Malware Top 10: Conficker grabs top spot, Tinba takes second Increase your visibility into insider threats with new IBM QRadar® User Behavior Analytics Watson Accelerate your research, analysis and evaluation of companies with Watson Company Analyzer. Learn how new Watson Company Analyzer reduces the time it takes to perform in-depth assessments of target companies – so you can better identify high- and low-percentage opportunities while reducing your risks and costs. View on demand. Plus: A cognitive chatbot for your car: Try the Watson Conversation demo How an Arlington, Virginia startup uses Watson to combat California’s drought Watson Visual Recognition: See the potential hidden in millions of online images IBM Systems Ubuntu is now on LinuxONE – and you can try it via the cloud at no charge. Ubuntu 16.04 — which runs the cloud, smartphones, the space station, market-leading companies, and the Internet of Things — is now available on IBM LinuxONE™ servers. Download now, or test-drive it on the LinuxOne Community Cloud. Learn more. Plus: IBM scientists develop transparent cloud tiering, now available in IBM Spectrum Scale™ New OpenPOWER software distribution puts deep learning a click away Try out the latest CICS capabilities – download the IBM CICS® Transaction Server V5.4 open beta DevOps How DevOps is driving Lloyds Banking Group’s digital transformation. Mark Howell, DevOps Lead at Lloyds, tells how DevOps has been instrumental in creating a step-change reduction in application deployment times – and transforming Lloyds from disrupted to disruptor. Read the interview. Plus: Building an enterprise API strategy with IBM z/OS® Connect EE – read the IBM Redpaper® Speed cloud innovation with app deployment automation (blog and video) DevOps enthusiasts: Here’s a summer reading list, compliments of IBM Back to top    IBM Edge 2016 Learn how an IT infrastructure built for the cognitive era can extend the value of systems and data. Hear from Jason Pontin, Editor in Chief of MIT Technology Review. Join us September 19-22 in Las Vegas.   More IBM events Want to be part of the HR Revolution? Join us for the 2016 IBM HR Summit in Boston, Sep. 6-8. Register NOW!   Virtual Finance Forum, Sep. 15: Apply cognitive analytics to improve financial and operational performance management IBM Technical University Comes to You in Baltimore and Austin: Register NOW for Early Bird savings Smarter Risk Summit 2016, Nov. 8 in London: Transform risk and compliance management with cognitive computing More information IBM home Training news Training resources Case studies Software Subscription and Support IBM Support Portal Software Support Handbook (online) Software online catalog Manage your subscription Send this newsletter to a friend or colleague Subscribe Unsubscribe Contact editor Subscribe | Unsubscribe |

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